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Press Releases
Briggs Corporation Launches New Web Site
DES MOINES, IA (November 29, 2006) - Briggs Corporation is proud to announce the
launch of their new web site BriggsCorp.com. The change provides a more
user-friendly format with six different market sub-sections on the home page
that enable customers to locate provider-specific information and delivers the
most up-to-date regulatory news.
The new site’s look and feel are the result of several focus groups Briggs held with customers earlier this year. According to Betti Duffy-Kerrigan, the Senior Vice President of Marketing and Sales, “Briggs continuously seeks ways to partner with our customers. Our customers told us the News Center at BriggsCorp.com makes their jobs easier and saves them time when looking for specific information about a new regulation. Our clinicians keep the information current and point them to product offerings we have to keep them compliant.”
BriggsCorp.com now includes important information and products for the Long-Term Care, Assisted Living, Home Care, Hospice, Hospitals and Physicians & Clinics markets. Customers will be able to click on the “Order Products” link directly from the home page to log in to Briggs online product catalog as well. “This has been a team effort to provide customers with up-to-date quality resources at the click of their mouse … real-time information for each specific market that we serve,” states Ron Knizatko, Director of Marketing.
This is the first launch of two phases that are being implemented on Briggs new web site as the ecommerce site will be undergoing changes in mid-2007.
In 2007, Briggs Corporation will mark their 60th year as the trusted partner of Senior Care and Home Care providers delivering superior products and services for maintaining regulatory compliance, managing risk and achieving clinical excellence. Briggs has been a leading supplier to providers in Long-Term Care, Assisted Living, Home Health Agencies, Physician Clinics, and Hospitals. With approximately 250 employees and distribution centers in five U.S. locations, Briggs serves 41,000 health care providers and offers approximately 6,500 different products including documentation, staff training, patient and family education, operational resources, medical products, charting and record storage, billing and coding, clinical references, signage and artwork.
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